Why Organic?

Where can I get ethically made, durable kidswear that is also environmentally friendly?

Here! At Ruth & Ragnar we want to make sure parents don't have to do the extensive and frustrating research we had to do to find sustainable clothing for children. We have done the research and sifted through many amazing brands and are now offering organic kidswear exclusively. You can be 100% sure anything you order from our online store is made with 100% organic cotton, no exceptions!

As a mother, sustainability is of utmost importance to me. The decision to focus solely on kidswear made with organic cotton started with the struggles of finding organic clothing when my daughter Milou was born. Her bed had an organic mattress and soft, organic bed sheets, yet the bodysuits she spent most of her time in were made with cotton grown with highly toxic pesticides. As I dug deeper into research on how bad conventional cotton really is – I found the environmental and social impact it has was not something I wanted to support.

So here it is… Why Organic Cotton:

Fast Facts: Organic Cotton vs. Conventional Cotton

  Organic Cotton Conventional Cotton
  • Softer textiles which are more durable
  • Harsher textiles which often do not last because the use of harsh chemicals breaks down the fibers
  • Healthier farming environment where farmers are not exposed to toxic chemicals
  • Farmers have the ability to rotate crops and create a more sustainable living
  • Regulated by labor laws to ensure living wages
  • Not only are farmers continuously exposed to harsh toxic chemicals which cause an array of permanent health problems, their neighbors are too.
  • Forced mono-cropping due to nature of conventional farming
  • Labor and facilities are often not regulated for ethical social standards.
  • GMO free seeds
  • Potentially GMO seeds usually treated with pesticides
Pest and Fungal Control
  • Cotton crop health is maintained using natural methods such as weeding, crop rotation, introduction of beneficial insects, adjusting planting fields and dates
  • Harmful, toxic, cancer causing pesticides, insecticides, and fungicides are used
  • An estimated 3 million acute pesticide poisonings occur worldwide each year.
Effects On Our Water
  • Uses less water to produce cotton without dumping harmful chemicals into our water and air
  • More water used for production
  • Many harmful chemicals seep into our soil, waterways, and airways, for us to consume which have been linked to cancer, birth defects, hormonal & reproductive problems and more.

 Who regulates the organic cotton industry?

There are several third-party certification organizations globally which verify that organic producers only use methods and materials allowed in organic production. The seven kidswear brands available at www.ruthandragnar.com spring 2015 use one or two of these agencies:

The Global Organic Textile Standards - GOTS

-“…ensure(s) organic status of textiles from harvesting of raw materials through environmentally and socially responsible manufacturing all the way to labeling…”

-Ruth and Ragnar Brands with this certification are Maxomorra, DUNS Sweden, Petitbo, Filemon Kid and Anive for the Minors

The Organic Exchange Standards - OE 100 and OE Blended

-“…developed to support organic product integrity by filling a gap in the market; companies needed a way to validate the presence of organic fiber in their finished products.”

-Stepping stone to GOTS

-Ruth and Ragnar Brands with this certification are Shampoodle and Gardner and the Gang.

Want to learn more about the fabrics used by Ruth & Ragnar? Please contact us at info@ruthandragnar.com we would love to share our story with you!